BETSEY JOHNSON PRIVACY POLICY

BJ Acquisition LLC (“Betsey Johnson”, “we”, “us”, or “our”) respects your privacy and takes reasonable steps towards protecting your privacy online and managing your information responsibly, all to present products and services that are most useful to you.  This Privacy Policy is intended to notify you of our online privacy practices, the type and categories of information that may be collected, disclosed and stored, how the information is used, with whom the information may be shared, what choices are available to you regarding the collection, use and distribution of the information, what kind of security procedures are in place to protect the loss, misuse or alteration of information under our control, your rights regarding your personal information, and how to get in contact with us.

This Privacy Policy applies to the website located at www.betseyjohnson.com, (the “Website”), and other offline or online services such as phone, mail, and e-mail operations, as well as our marketing contacts with you (collectively, the “Services”). This Privacy Policy also does not apply to information collected when you purchase our products in department and specialty stores, or on other third-party websites where our products are sold. Unless otherwise specified, personal information collected from these other channels is not provided to Betsey Johnson, and Betsey Johnson has no control over how they use the information that they collect.

This Privacy Policy is incorporated into and integrated into our Terms of Use (“Terms of Use”).

By accessing or using the Website, our Services, by accepting our Terms of Use, and/or by contacting us and providing any personal information, you consent to the collection and use of information by us in accordance with this Privacy Policy, as well as the Terms of Use. We reserve the right to update this Privacy Policy at any time. If we decide to change our Privacy Policy, we will post those changes on this page and, at the end of this Privacy Policy, indicate the date that changes were last made.

A. WHY WE COLLECT INFORMATION
B. WHAT INFORMATION WE COLLECT
C. HOW WE USE THE INFORMATION WE COLLECT
D. COOKIES AND SIMILAR TECHNOLOGIES
E. HOW WE SHARE PERSONAL INFORMATION
F. YOUR OTHER CHOICES
G. CHILDREN’S PRIVACY
H. ADDITIONAL INFORMATION FOR CERTAIN U.S. RESIDENTS
I. EXERCISING YOUR RIGHTS
J. RIGHT TO NON-DISCRIMINATION
K. LINKS TO OTHER WEBSITES
L. EMBEDDED CONTENT
M. SECURITY
N. QUESTIONS / CHANGES TO PRIVACY POLICY

A. WHY WE COLLECT INFORMATION

We collect personal information in order to provide you with our products and services.  In addition, your personal information helps us communicate to you our latest products, special offers, and information and events about which you might like to hear.  We also collect your personal information to help us design and improve our Website, and to share marketing with you based on your interests, previous purchases, and other interactions with the Services.  We also may correlate your personal information obtained from you with information from other sources (e.g., in order to prevent or detect fraud).

B. WHAT INFORMATION WE COLLECT

We collect information from various sources in three primary ways:

1. You Give Us Information: We collect information from you when you submit it to us through our Website, other digital media or in one of our stores.
2. We Collect Your Information Automatically: We automatically collect certain types of technical information when you visit our Website or use our products and Services, as described in this Privacy Policy.
3. We Collect Information About You from Third-Party Sources: We may collect or use information about you made available to us through third-party platforms, online databases, directories, or other means.

The following generally describes the categories of personal information we may collect, and over the prior 12 months may have collected, about you.

• Identifiers, such as name, contact information (e.g., postal, mailing, billing, and/or shipping address, zip code, email address, telephone number), birth date, a unique PayPal identifier, and other similar identifiers;
• Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80), such as name and contact information (payment card information (e.g., credit or debit card numbers) is not collected or stored by Betsey Johnson and is only processed by third-party providers);
• Commercial information, including information about a consumer’s purchase, such as the items purchased, the price of the items, the payment method used, and whether the product was on sale;
• Audio, visual, electronic or similar information, such as in-store video monitoring and call recordings created in connection with our business activities (e.g., customer service calls for training and quality control purposes);
• Internet or other electronic network activity information, such as type of browser and operating system, search history, or information on a consumer’s interaction with our Website;
• Approximate Geolocation Data, such as your current location; and
• Protected classification characteristics under California or federal law, such as age (40 years or older).

C. HOW WE USE THE INFORMATION WE COLLECT

We use the information we collect for various business purposes, including to:

• Advance our economic and commercial interests by providing the products or Services you may order, including processing orders and returns;
• Analyze trends and conduct research about improving our products and Services;
• Maintain and service customer accounts;
• Provide support and respond to questions from customers and Website visitors;
• Administer surveys, contests, sweepstakes and other promotions when the customer opts in;
• Improve our stores, Website, products and/or Services;
• Audit customer activity in order to learn about and meet our customers’ needs;
• Contact consumers for research, informational, and marketing purposes, including customizing our product recommendations and promotions to you based upon your information and purchases;
• Contact consumers in ways other than e-mail or regular mail, such as via telephone, or SMS, as described in the SMS Messaging section of this Privacy Policy;
• Track traffic patterns and Website usage;
• Enable online ordering by processing and fulfilling orders and transactions, processing payments, and providing customer service with respect to such orders;
• Correlate information with other commercially available information to identify demographics and preferences to assist us in our marketing efforts;
• Provide specific relevant marketing, promotional, or other information to consumers;
• Address information security and/or privacy practices control, network functioning, engineering, and troubleshooting issues;
• Ensure and improve the quality and safety of our Services;
• Verify our customers’ information, and to protect against, and assist in prosecuting those responsible for, malicious, deceptive, fraudulent, or illegal activity;
• Investigate and defend against claims and/or legal actions, violations of law or agreements, and comply with relevant applicable laws and legal process;
• Comply with law, or based on our good faith belief that it is necessary to conform or comply with the law, or otherwise to disclose information to prevent fraud to reduce credit risks, to cooperate with police and other governmental authorities, or to protect the rights, property or safety of visitors to the Website, users of the Services, or the public;
• To the extent permitted under applicable law, we may aggregate personal information, user-generated content, and other information we collect through the Services and use that aggregate data for our business purposes; and
• Process or engage in a sale of all or part of our business, or if we go through a reorganization or merger.

D. COOKIES AND SIMILAR TECHNOLOGIES

What are Cookies

Cookies are bits of electronic information that assign a unique identification to your computer that a website may transfer to a visitor’s computer to identify specific information about the visitor’s visits to the website. Cookies are typically stored on your computer’s hard drive and are used to help track clicks as you go through the pages within our Website. We may also use cookies to tell us whether you have previously visited the Website. We also use cookies that may be set by third parties with whom we have entered into agreements, which may enable us to obtain analytics information about the use of our Website.

How We Use Cookies and Similar Technologies

We use cookies and similar technologies such as web beacons, clear-GIFs, pixel tags, server logs, widgets and JavaScript on our Website and our Services for a variety of purposes. We use “first-party” cookies to allow your browser to talk to the actual website that you are visiting to improve your site experience, to distinguish you from other users of our Website (e.g., to preserve the contents of your virtual shopping bag between visits), to gauge content usage, and to support the marketing of our Website and products. These cookies may store information about you and your use of our Website. We also work with third-party vendors that help us track, collect, and analyze this information. These third-party providers may also place cookies onto your computer, known as “third-party” cookies, such as the source of an ad that appears on the website you are visiting or a third-party analytics provider. Those third-party cookies may enable us to obtain aggregate demographic information and user statistics about you and your preferences from these third-party sources as well as our information we have about you. By continuing to access, use, or otherwise interact with our Website, you agree to the storing of cookies on your device, or you can opt-out from non-required cookies. You can change your preferences as set forth above and as noted below.

How to Adjust Your Cookie Settings

You can opt-out of each cookie category (except strictly necessary cookies) by changing your cookie consent settings in your browser or by setting your browser to notify you when you are sent a cookie. You may also remove cookies after they have been placed onto your computer. Please note that changing your cookie preferences in one browser will not necessarily carry over to other browsers, nor may it carry over between your devices, so you may need to adjust your preferences each time you use a new device, install a new browser, upgrade an existing browser, or alter or delete a browser’s cookie file. However, changing your cookie settings may affect your user experience on the Website (e.g., turning off or refusing cookies may prevent you from making purchases on the Website). You can find more information about cookies at http://www.allaboutcookies.org.

Analytics

The Website uses third-party analytics tools (e.g., Google Analytics) to collect and process data about your use of the Website, including when you visit the Website, URLs of the websites that you visit prior to visiting the Website and when you visit those websites, and IP addresses assigned to the devices from where you access the Internet. Our analytics providers may set and read cookies to collect this data and your web browser will automatically send data collected by those cookies to our analytics providers. Our analytics providers use this data to provide us with reports that we will use to improve the Website’s structure and content.

For more information on how Google uses this data, visit Google’s Privacy Policy and Google’s page on How Google uses data when you use our partners' sites or apps. To prevent this data from being used by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-on for each browser you use. Using the Google Analytics Opt-out Browser Add-on will not prevent Betsey Johnson from using other analytics tools and will not prevent data from being sent to the Site itself or to Google. For more information about how Google Analytics uses cookies to measure user interactions on websites, visit Google Analytics Cookie Usage on Websites. You may disable cookies as discussed below, but that may impact your use and enjoyment of the Site.

Advertising and Google Ads

We use Google Ads and Google Analytics advertising features on our Website, which we use for the purposes set forth in this Privacy Policy. Through Google Ads, Google uses your Internet searches, cookies, and similar identifiers (e.g., pixel tags) to collect information about your visits to the Website and your interaction with our products and services to generate targeted advertisements to you on other websites that you visit across the Internet. We may also enable and implement Google Analytics advertising features on the Website. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Website. To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, please visit the National Advertising Initiative Consumer opt-out page or the Digital Advertising Alliance Self-Regulatory Program.

Content You Share

You may be able to post information and materials publicly, for example, in product reviews, chat areas, and other similar forums (collectively, “Forums”), subject to the Forum rules in our Terms of Use.  If you post any information in a Forum on the Website, it will be deemed public information and available to the general public.  Please do not post any personal information in a review or Forum.  We cannot guarantee that personal information you provide in a review or Forum will not be viewed by unauthorized persons. You understand that, even after removal, copies of personal information you provide in a review or Forum may remain viewable in cached and archived pages and may have been copied or stored by Internet archives and other Website users. We will make personal information you provide in a review or Forum available, including publicly available, to other Website users and to the public, as applicable and at our sole discretion.  If you do post personal information, you do so at your own risk, and consent to it being used as a submission, in accordance with our Terms of Use.

You may also be able to send certain content to other individuals using the Website.  To send information to others, we request both your email address and theirs.  We use this information only to fulfill your request.  We may retain the information you provide in connection with this feature.  We will not include any third-party advertisements within the messages sent to your friends.

E. HOW WE SHARE PERSONAL INFORMATION

In the preceding 12 months, we have disclosed the following categories of personal information for a business purpose to the following categories of recipients:

CATEGORIES OF RECIPIENTS	CATEGORIES OF PERSONAL INFORMATION
Vendors who may need access to your personal information to help us provide our e-Commerce service to you.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); Commercial Information; Internet or other Electronic Network Activity; and/or Approximate Geolocation Data (based on your IP address).
Payment processors, the issuing and acquiring banks involved in the funds settlement procedures necessary to charge your cards or financial accounts, entities who may provide financing for your purchase, and entities who provide identity and purchase verification to protect you and Betsey Johnson from fraud.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); Commercial Information; Internet or other Electronic Network Activity; and/or Approximate Geolocation Data (based on your IP address).
Entities who provide labeling and shipping services to help us deliver the products you may order.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); and/or Commercial Information.
Entities who assist us in the delivery of text messages.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); and/or Internet or other Electronic Network Activity.
Entities who provide us with e-mail address management, communication contact services, data aggregation services, advertising services, and those who analyze and enhance our marketing campaigns.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); Commercial Information; Internet or other Electronic Network Activity; Approximate Geolocation Data (based on your IP address); and/or Protected classification characteristics under California or federal law.
Judicial, administrative, legal, and/or financial accounting providers to help us review or release information in response to civil or criminal investigations, claims, lawsuits, or administrative requests, or to otherwise comply with our legal or regulatory obligations.	Identifiers; Categories of personal information related to the California Customer Records statute (Cal. Civ. Code § 1798.80); Commercial Information; Internet or other Electronic Network Activity; Audio, electronic and visual information; Approximate Geolocation Data (based on your IP address); and/or Protected classification characteristics under California or federal law.
Governmental authorities, agencies or others pursuant to an order issued or authorized by a court of competent jurisdiction.	Audio, electronic and visual information (e.g., call recordings created in connection with our business activities, such as customer service calls for training and quality control purposes).

Payment Processors

Payments submitted in connection with the Services must be made via the Services by credit, debit card, or through alternate payment methods (such as Google Pay, PayPal, etc.) where such alternate payment methods are made available as an option. Please note that alternate payment methods may be provided by third parties (e.g., Google Pay via Google), subject to that third party’s privacy policy. This Privacy Policy does not apply to such third party’s collection and use of your information. Please review the applicable third party’s privacy policy. With regard to credit and debit card payment, all credit and debit card information is provided directly to our third-party payment processor. We do not directly access, handle, or store your credit or debit card information. To submit payment using the Services, you may need to provide your name, email address, telephone number, and your credit or debit card number, expiration date, and security code, as well as any such information as necessary to verify the applicable payment. Our payment processor will use your payment-related information in accordance with its privacy policy. Where online storefront on the Services is hosted or powered by a third party, we encourage you to review any posted terms and privacy policies.

Transfers of Personal Information During a Corporate Transaction

If Betsey Johnson, or substantially all of its assets, were acquired, or in the unlikely event that Betsey Johnson goes out of business or enters bankruptcy, Website and Services user information (which may include any of the categories of personal information described in the What Information We Collect section of this Privacy Policy) would be one of the assets that is transferred or acquired by a third-party.  You acknowledge that such transfers may occur, and that any acquirer of Betsey Johnson may continue to use your personal information only in accordance with this Privacy Policy.

F. YOUR OTHER CHOICES

We prefer to keep your personal information accurate and up-to-date. If you would like to change your contact information, please login to your account here. We will retain your personal information for as long as it is needed or otherwise serves the purposes outlined in this Privacy Policy, subject to applicable law. Further, personal information is retained in accordance with our policies and practices, applicable law, and contractual obligations.

Consistent with applicable law, which may vary depending on your state of residence, you may have additional choices as described in this Privacy Policy below. If you do not consent to the way in which we may use your personal information, please do not submit any personal information to us.  If you do not wish to receive emails about special offers and other promotions from us, click the unsubscribe link located in our emails.

SMS Messaging

If you opt in to receiving text messages (including SMS) on the Website when prompted, we may send you text messages at the number you provide for marketing purposes and communications. You can opt out of the receipt of such communications by texting us STOP at the number you received such message from. If you opt out of receiving marketing communications from us, please note that we may still send you messages to your physical address, email, or via text messages regarding your account, or for any Services you have requested or received from us (e.g., to notify you about the status of a purchase that you have made with us). Message and data rates may apply.

Opt-Out of Marketing Materials

If you do not wish to receive other marketing materials from us and/or if you do not want us to share your personal information with other entities as stated in this Privacy Policy, please provide us with your exact name and address and advise us that you wish to opt-out for information sharing or receiving information from us or both as the case may be.  If you have further inquiries or wish to exercise the rights you may have under applicable law, please direct your inquiry or request to:

Email: info@betseyjohnson.com; or
Betsey Johnson Direct
Attn: Director of Customer Service, Ecommerce
52-16 Barnett Ave
Long Island City, NY 11104

To learn more about interest-based advertising or to “opt-out” of interest based advertising programs from participating companies, visit www.networkadvertising.org/choices/ or www.aboutads.info/choices/.

Social Media

Betsey Johnson is active on social media. You may have the opportunity to comment on those social media platforms regarding Betsey Johnson and the products we offer and/or to submit or upload related photographs and other materials. Betsey Johnson reserves the right to post on the Website, other websites, and social media pages any comments, photographs, or content that you post on our social media pages or provide to us through social media. The Website may implement widgets, tools, or applications provided by social media platforms and the Website may otherwise allow for interaction, integration, or content sharing with third-party social media platforms and companies. Please note that this Privacy Policy does not govern such third-party social media platforms’ collection or use of your personal information. We encourage you to review the privacy policy of any social media platform that you use or visit in connection with the Website, as those platforms’ respective privacy policies will govern their collection, use, and disclosure of information they collect from you. By choosing to use any third-party social media platform or choosing to share content or communications with any social media platform, hereby agree to such third-party social media platform’s terms and privacy policies and, further, you allow us to share information with the designated social media platform. Interactions, integrations, and content sharing with a social media platform and their features may require or allow the social media company to collect information from or about you, whether through cookies, registration information, or otherwise.

G. CHILDREN’S PRIVACY

The Website is not intended for individuals under the age of 13, individuals under the age of 16 in California, or any individuals under the legal age of majority in the jurisdiction they reside (collectively, “Minimum Age”). In accordance with the Children’s Online Privacy Protection Act (“COPPA”) and as applicable, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA”), we do not request or collect any personal information from anyone who we know to be under the Minimum Age. If you are under the Minimum Age, you should not register with, order or purchase from, or provide information to or from, us. If we become aware that a user of our Website is under the Minimum Age and has provided an online registration or other personal information without prior verifiable parental consent, we will take all commercially reasonable steps to delete such information from our files and not to use such information for any purpose (except where necessary to protect the safety of the child or others as required or allowed by law). If you have knowledge or become aware that a child under the Minimum Age has submitted personal information to us, please contact us and we will remove that child’s personal information from our database.

H. ADDITIONAL INFORMATION FOR CERTAIN U.S. RESIDENTS

Certain U.S. states require additional disclosures and provide users residing in such U.S. states with additional choices and rights. This section of the Privacy Policy only applies to individuals located in such U.S. states and where such U.S. state data protection laws apply to Betsey Johnson’s processing of your personal information.

Additional Rights

Depending on the laws applicable to Betsey Johnson’s processing of your personal information and the location in which you reside, you may have the ability to exercise the rights listed below and in this section of the Privacy Policy. Subject to foregoing, in addition to all applicable limitations, exemptions, or exceptions—regarding our collection and use of your personal information—these rights may include, to the extent applicable:

• Right to Confirm: The right to confirm whether we are processing your personal information.
• Right to Access: You may have the right to request access to any of your personal information that we hold. Specifically, you may have the right to request the disclosure of (1) what personal information has been collected; (2) the categories of sources from which the personal information was collected; (3) the business or commercial purpose for collection or selling personal information; (4) the categories of third parties with whom we share personal information; and (5) the specific pieces of personal information we have collected about you.
• Right to Data Portability: You may have the right to receive all such personal information about you from Betsey Johnson in a structured, commonly used and machine-readable format, and also to require us to transmit it to another entity where this is technically feasible.
• Right to Deletion: You may have the right to request the deletion of your personal information that we have collected.
• Right to Correction: You may have the right to request the correction of your personal information that we collected.
• Right to Opt-Out of Sharing: You may have the right to opt-out of targeted advertising and the sharing of personal information that is shared for cross-contextual behavioral advertising purposes.
• Right to Opt-Out of Selling: You may have the right to opt-out of the sale of your personal information.
• Right to Not be Discriminated Against: You have the right to not be discriminated against due to your exercise of your rights under applicable law. We do not discriminate against users for exercising the rights granted to them under applicable law and that are applicable to our processing of your personal information.

We do not use your personal information to profile you in furtherance of decisions that produce legal or significantly similar effects (as may be defined under applicable law).

The above rights are only exercisable by you where the applicable law grants you the right being exerted and where no exception or exemption under applicable law applies. You may also have a registered agent (if and only as permitted under applicable law) that you authorize to act on your behalf. If you have a registered agent act on your behalf, we have the right to authenticate such agent’s authority to act. To exercise the rights described herein (only to the extent applicable), you may submit a verifiable request to us by through the methods set forth under the “Exercising Your Rights” section below.

Selling and Sharing

We do not sell your personal information as the concept of “selling” is traditionally understood as being the exchange of something for money. However, we sell your personal information to, and share your personal information with, third parties for the purpose of cross-contextual behavioral advertising purposes (e.g., targeted advertising and remarketing). Applicable U.S. state data protection laws hold such disclosures and sharing to be considered “selling” or “sharing”. Therefore, you have the right to opt out of such selling and sharing. In the preceding 12 months, we have sold or shared the following categories of personal information with the following categories of third parties and for the following purposes:

Category of Personal Information Sold or Shared	Category of Third-Party Recipient	Purpose
Identifiers	Analytics, marketing, advertising, and remarketing partners and service providers	Analytical and targeted advertising purposes (including, without limitation, cross-contextual behavioral advertising). Specifically, to target advertisements for goods and services and to display those advertisements on other websites.
Internet or other electronic network activity information	Analytics, marketing, advertising, and remarketing partners and service providers	Analytical and targeted advertising purposes (including, without limitation, cross-contextual behavioral advertising). Specifically, to target advertisements for goods and services and to display those advertisements on other websites.

 

You have the right to opt out of the selling or sharing of your personal information as described herein. You may exercise this right to opt out by contacting use through the methods set forth under the “Exercising Your Rights” section below, or by clicking the following link: Do Not Sell or Share My Personal Information. We do not knowingly sell or share, for cross-contextual behavioral advertising purposes, the personal information of anyone under the age of 16 years old. See the “Children’s Privacy” section above for more information. 

How We Respond to Do-Not-Track Signals

Due to the automatic collection of data using cookies as described above, we do not honor “do not track” requests. For this reason, your selection of the “Do Not Track” option provided by your browser may not have any effect on our collection of information using cookies and tracking technologies. However, residents of certain U.S. states may opt out by broadcasting an Opt-Out Preference Signal under applicable law, including the Global Privacy Control (GPC), depending on which browsers and/or browser extensions you use that may support such a signal. To look at extensions and browsers supporting the GPC browser signal, visit here: https://globalprivacycontrol.org/. Note that if you choose to use the GPC signal, you will need to turn it on for each supported browser or browser extension you use.

Sensitive Personal Information

We do not knowingly collect information that is considered “sensitive” under applicable law.

I. EXERCISING YOUR RIGHTS

Where this Privacy Policy expressly states you have certain rights or where law applicable to our processing of your personal information expressly provides you certain rights, you may visit the Data Privacy Portal to submit a verifiable consumer request to know, correction, deletion, or other applicable right through one of the following methods:

• Calling us at 1 (866) 222-4243;
• Submitting a request via email at info@betseyjohnson.com entitled “Data Rights Request” or “Data Privacy Request”; or
• To opt out of our sale of your personal information or sharing of your personal information for cross-contextual behavioral advertising, clicking the “Your Privacy Choices” link in the footer of our Website and toggling off “Sale or Share of Personal Data”.

Only you or a registered agent (if and only as permitted under applicable law) that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. If you have a registered agent act on your behalf, we have the right to authenticate such agent’s authority to act. Without limiting the foregoing, the verifiable consumer request must:

• Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
• Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

We will respond to your request within the applicable timeframe required under applicable law. If we deny your request, you can appeal such denial by emailing us at info@betseyjohnson.com. The rights set forth in this Privacy Policy and under various U.S. state laws are only applicable where such laws are applicable to our processing of your personal information. We will continue to monitor developing privacy legislation to ensure compliance and will update our privacy policy accordingly.

J. RIGHT TO NON-DISCRIMINATION

Betsey Johnson will never discriminate against you if you choose to exercise any of the privacy rights described in this Privacy Policy. Please note that Betsey Johnson does not have a loyalty program or otherwise offer financial incentives to consumers within the meaning of the CCPA or Colorado Privacy Act.

K. LINKS TO OTHER WEBSITES

For your convenience, the Website may contain links as a way of helping you locate related information and products easily.  However, when linking to another website, you must review that website’s privacy notice as other websites may not treat information collected online in the same manner as we do, and we are not responsible for the privacy practices, advertising, products, or the content of such other websites.

L. EMBEDDED CONTENT

The Services incorporate content, including feeds, scripts embedded in the Website’s code, and visible content, provided by third parties. In some cases, those third parties collect data about how you interact with their content. For example, our Website includes Google Maps features and content. Google Maps features and content is subject to the then-current versions of Google Maps/Google Earth Additional Terms of Service and Google Privacy Policy.

M. SECURITY

We believe in providing a safe and secure experience for all of our online visitors.  To that end, we have implemented security measures designed to protect the information collected from you.  We maintain reasonable physical and electronic safeguards designed to limit unauthorized access to your personal information, and to protect you against the criminal misuse of that information.

While we use industry standard security measures designed to protect your information, please note that no data transmitted over the Internet or stored and utilized for business purposes can be guaranteed to be completely secure.  No security measures are perfect or impenetrable.  We cannot guarantee that only authorized persons will view your information.  We cannot ensure that information you share on the Website will not become publicly available.  You can reduce these risks by using common sense security practices such as choosing a strong password, using different passwords for different services, and using up to date antivirus software.

N. QUESTIONS / CHANGES TO PRIVACY POLICY

If you have questions or concerns with respect to our Privacy Policy, you may contact us at info@betseyjohnson.com. We reserve the right to update this Privacy Policy at any time. We may elect to change or amend our Privacy Policy, in whole or in part, at our discretion and without prior notice; in such event, we will post any such changes or amendments in our Privacy Policy on the Website, which will supersede all prior versions.  If you are concerned about how your personal information is used, please visit our Website often for this and other important announcements and updates.

Last Updated: July 03, 2024